On social media people have been joking about having Cheez-Its and Wine for dinner, snapping photos of the snack next to a glass of wine.
Kellogg has seen the posts and has now come up with a product to make the pairing more convenient (and to sell more Cheez-Its).
Starting Wednesday, you can grab a limited edition boxed wine and Cheez-It combo with Rosé and white cheddar crackers.
Cheez-It says the white cheddar flavor is a fan favorite and who doesn’t love a crisp Rosé on a hot summer day?
The Rosé is from a company called “Original House Wine.”
This is Cheez-Its second wine and cracker box pairing just in time for national wine and cheese day on July 25!