On Friday we shared the story about how some retail experts believe the excitement over Black Friday was diminishing.
Boy oh boy they were so wrong!
This year saw the biggest Black Friday ever with $7.4 billion spent.
That’s in addition to the $4.2 billion shoppers dropped on Thanksgiving day.
Shopping habits are changing though.
43 percent more customers than last year bought merchandise online and picked it up in stores.
$2.9 billion of this year’s holiday season sales have come from purchases made using smart phones.
And the spree isn’t over yet.
Small business Saturday saw $470 million in sales by 9 AM Saturday morning and Cyber Monday is forecast to generate $9.4 billion.
One reason for the spending spike is this year’s late Thanksgiving is giving consumers fewer days to shop before Christmas.